Language: In contrast to the other magazines that i have wrote about, this magazine is less aggressive so it uses much more calmer language. Take for example where it says "He's just showing off" it is much more calmer that other magazines. This is because of the type of music that the magazine reviews. Its more Indie, light rock and pop.
Institution: The magazine, just like the other magazines i have wrote about, is a commercial magazine, this is because it is still in it to make money. Also we get the idea because of in the top left hand corner it shows the "Q" logo. It also adversities the "Q" magazine website.
Ideology: The ideology is to advertise and review indie, light rock and pop music. The people who are interested in this music would be much more main-stream that the other magazines i have wrote about.
Audience: The audience would be a much wider audience that the other magazines, i would say from about 13-35. This is because the music that is in this magazine is main stream music and has many more fans than the other magazines i have wrote about.
Representation: The colour scheme of the magazine is much more bright that the other magazines i have wrote about as the magazine has a more easy tone to it. The main image just shows a band that is in a casual state of mind on a grassy hill. This would be to show how easy going the band is. Also, the font in the magazine is more casual than the other magazines i wrote about.
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